Since we have a pure Dutch brand! Contemporary affordable collection of the firm Pure is a wonderful addition to the range of wonenmetlef.nl The company Zuiver was founded in 1998 to meet the demand for affordable trendy furniture. And that's certainly succeeded. The chairs , tables, rugs and lamps of Zuiver are all purposeful design items with quality and style. And who would not want one of these beautiful basics in his living room or office? We do anyway! The chairs and Ridgerib Eleven have since become classics, and the granny lamps are among the toppers at Zuiver!